On The Move
Local Breast Cancer Fundraiser to Partner with Susan G. Komen
Mar 10, 2010
COLUMBIA, SC - March 10, 2010 – Organizers of Get In The Pink, a local fundraiser for breast cancer research, will partner with Susan G. Komen for the Cure SC Mountains to Midlands chapter for the May 8, 2010 event.
The second annual Get In The Pink features the 5K for Komen. It also includes a certified 10K race, the Stiletto Sprint, a kids’ mile fun run, and a post-race street party, as well as a soiree and fashion show featuring breast cancer survivors as models. More than 1,000 participants are expected to join in the activities.
This is the first year Get In The Pink has partnered with the South Carolina chapter of Susan G. Komen for the Cure. Since 1995, the SC Mountains to Midlands affiliate has invested more than $3 million in South Carolina, awarding grants to implement breast health education programs, breast cancer support for patients and their families, breast screening services, biopsies and more.
The KICKS 10K begins at 8:00 am and the 5K for Komen begins at 8:15 am. The Kids 1 Mile Fun Run, for children 10 and under, begins at 10:00 am followed by the Stiletto Sprint, a fun, slightly competitive race in which participants must wear high heels at 10:30 am. Immediately following all races will be a street party featuring food, music, and activities for all ages. All events will take place in the 2600 block of Devine Street.
The Soiree, which will feature delicious foods, music, dancing, and exciting prizes for guests begins at 7:00 pm at 701 Whaley in the Olympia Mills neighborhood. During the evening a fashion show featuring breast cancer survivors as models will showcase designs local designers and stores
To sign up for the 5K for Komen, the 10K, the Kids 1 Mile Fun Run or the Stiletto Sprint, please visit www.getinthepink.org. Entry fees start at $10. Tickets for the soiree start at $60 and can be ordered through www.getinthepink.org.
The 2009 Get In The Pink raised more than $10,000 for local cancer research, granting the funds to the American Cancer Society. This year’s event will benefit Susan G. Komen for the Cure and Share our Suzy. Get In The Pink was founded by Jackie Howie, owner of KICKS Exceptional Shoes in 2009 in Columbia to celebrate the 10th anniversary of her store. Howie wanted the celebration to benefit her community and especially those who suffer from breast cancer.

In 1980, Nancy G. Brinker watched helplessly as her sister, Susan G. Komen, lost her three-year battle with breast cancer. Before Susan died, Nancy made a promise that would change the world: to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure®, which has become the global leader of the breast cancer movement, creating the world’s largest grassroots network of cancer survivors and activists, funding hundreds of millions of dollars of research, education, screening and treatment and encouraging governments everywhere to make cancer a top priority.
For more information on Get In The Pink and how to get involved, visit www.getinthepink.org or call 803.929.6650.

